From Instagram to Research: What Prospective Students Expect from Digital Learning

What does studying look like for today’s 16–18-year-olds? In our latest US-focused research, we explored how prospective university students are using social media and digital tools to support their learning, and what this might mean for libraries.

Students on phones

The results are fascinating: more than half of the students surveyed said they use TikTok, Instagram or YouTube every day to help them study. And while most had visited a library, very few saw libraries as places to build skills or get academic support.

That could be changing. When asked what training they’d want before starting college, students highlighted digital research, productivity tools, safe online practices and communication skills. Many said they would turn to libraries for help, especially because they viewed them as non-judgemental, trusted sources of knowledge.

"My first point of contact would be the library… I won’t fear judgement and I’m under the impression they’d be aware of all the latest information."

For library teams, this research is a powerful reminder of the shifting expectations young learners are bringing with them. Libraries that can meet students where they are (both digitally and emotionally) will be better placed to engage, support and inspire.

👉 Want to learn more or access the full report? Contact us